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FOMO: A Short Term Formula For Long Term Sales?
There's nothing more devastating to an advertising campaign than an unconverted prospect. After all, brands can spend thousands of...
Jul 5, 20216 min read


Entrepreneurship And New Frontiers In eCommerce For 2021
Entrepreneurship And New Frontiers In eCommerce For 2021 Evolution demands both structuralization as well as adaptation. And while...
Jul 5, 20214 min read


5 eCommerce Strategies For A Post-COVID Landscape
If you’re feeling overwhelmed as a seller in 2021, you’re not alone. In just three months, the eCommerce industry in the US experienced a...
Jul 5, 20214 min read


As Government Pressure Mounts, What You Should Know About Counterfeiting And Foreign Amazon Sites
In the digital retail world, trends seem to come and go at the drop of a hat. But there's perhaps no trend that's more consistent than...
Jul 5, 20214 min read


Emerging Trends In eCommerce To Watch Out For in 2021
What’s the single most important factor to know about a post-pandemic retail landscape? It’s the customers who drive a product. Not the...
Jul 5, 20214 min read


Four Common Mistakes Amazon Sellers Make
There’s no such thing as a flawless delivery system in any form of retail. Even big box retailers can be plagued by factors seemingly...
Jul 5, 20215 min read


Amazon And On: Scaling Your Online Presence With The Blue Ocean Strategy
If you think performance metrics are the sole quantifier of success on Amazon, you're in for a rude awakening. Neither sales volume or a...
Jul 5, 20217 min read


What is Virtual Product Bundling?
What’s one of the easiest ways to increase both your visibility and sales on Amazon? The Buy Box. What’s one of the fastest ways of...
Jul 5, 20214 min read


Live Video Calls For Third Party Sellers On Amazon : An Antidote To Fraud?
It's probably no great secret that third party sales on Amazon have skyrocketed to represent nearly 60 percent of their business....
Jul 5, 20215 min read


5 Steps To Ensure Your Q4 Amazon Sales Skyrocket
If anything has come to characterize 2020 so far, it’s been the sheer unpredictability. Amazon is a great example. In July, Amazon...
Jul 5, 20215 min read


A Guide To Managing Your A+ Experiments On Amazon With A/B Testing
Experimentation isn’t necessarily the first thing that springs to mind for sellers new to Amazon. After all, they seem to follow a tried...
Jul 5, 20215 min read


How To Drive Early Sales Launching A New Product On Amazon
Your new product line. It's your baby. You've raised it from the ground up. You've done your research. The demand is there. The need is...
Jul 5, 20216 min read


A Guide to Understanding SFR (Search Frequency Rank) on Amazon
There's no great mystery to becoming a top seller on Amazon . After all, isn't it simply a question of providing a superior product with...
Jul 5, 20215 min read


How to Win the Amazon Buy Box
What's even more of a vital tool for Amazon sellers outside of Prime Day? Winning the Buy Box. Amazon may have no small number of...
Jul 5, 20215 min read


4 ECommerce Packaging Trends To Look For in 2020
Unless you’re a cat or a small child, eCommerce packaging probably isn’t going to be at the forefront of your mind most of the time....
Jul 5, 20213 min read


Amazon A+ Content: How to Use It And Increase Conversions
It might seem obvious, but visibility is the cornerstone of any successful marketing strategy. But we don't just mean greater traffic. We...
Jul 5, 20215 min read


What You Should Know About Brushing Scams On Amazon
Last summer, thousands of US residents in all 50 states were alarmed after receiving mysterious packages of seeds postmarked from China...
Jul 4, 20213 min read


Twitter Dives Into eCommerce With New Shoppable Features
It might seem logical that social media and eCommerce would make an ideal partnership. But until recently, very few social platforms...
Jul 3, 20212 min read


What Is Amazon’s Transparency Program?
When is a fake actually a fake? When over a quarter of digital consumers can’t actually tell the difference. Counterfeit merchandise may...
Jul 2, 20213 min read


Fraud Detection In eCommerce: New Tactics For An Old Menace
Online theft is nothing new. In fact, it’s just as old as eCommerce itself. According to a recent FBI report on digital crime, the loss...
Jun 22, 20214 min read
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