2 days ago3 min readBlack Friday and Amazon: A Blow to Prime Day?If the old adage about death and taxes being the two inevitabilities in life still holds true, Amazon sellers know that Black Friday is...
Nov 216 min readThe Value of Amazon Split Testing: A GuideNo one ever said selling on Amazon would be easy. If it was, even the shoddiest product line would be a best seller. By Amazon’s own...
Nov 207 min readAmazon Customer Focus: Essential Strategies for Business SuccessCurious how Amazon’s customer focus fuels its success? This article reveals the strategies Amazon uses to prioritize customer needs,...
Oct 296 min readIt’s On: How to Boost Your Sales During Amazon’s Black Fridays and Cyber MondaysNo, there wasn’t a typo in that title. Amazon has once again announced that they’ll be extending their Black Friday promotions over a 9...
Oct 144 min readWhat You Should Know About the Amazon FBA Removal ReportIt’s an unfortunate reality for your brand. But not every product is going to be a top seller. Not only will they fail to sell, they can...
Sep 254 min readThe Antitrust Lawsuit Against Amazon That Just Won’t DieDespite the continued public and federal scrutiny against Big Tech, it seems like there’s no threat of breaking up the monopoly powers...
Sep 114 min readWhat You Should Know About Conversion Rates, Amazon Reviews and Product OpportunityIt may seem like a no brainer that reviews are critical to your brand performance on Amazon. But just how critical they are may surprise...